🎲 Electrocoin Sales Limited

This entity is a British business-to-business gambling supplier that designs, manufactures and distributes gaming machines and gambling software. It operates under an active operating licence from the Gambling Commission in Great Britain and is involved in both remote and non-remote supply of products to the gambling sector. The company traces its origins to the mid‑1970s and has remained active in the amusement and gaming machine industry for several decades.

The business was founded in 1976 by John Stergides and John Collinson. It developed from an existing amusement distribution activity into a broader enterprise supplying electronic amusement and gaming equipment. In 1988 it expanded into software development and publishing for computer and video games, alongside its distribution of arcade and amusement machines.

Over time, the company has acted as a distributor for a range of Japanese and other international manufacturers, including Universal, Taito, Capcom, Konami, Tatsumi and Data East. During the early 1990s it was the main United Kingdom distributor for Data East pinball machines, including titles based on entertainment franchises such as Lethal Weapon 3, Star Wars and Baywatch.

The business is particularly associated with the Bar‑X family of Amusement with Prizes (AWP) games. These products have been deployed in arcades and other licensed premises in Great Britain and overseas. The Bar‑X brand has also been adapted for digital formats, including touch‑screen terminals and mobile applications, with an iOS version released around the 35th anniversary of Bar‑X in 2016. In later years, casino content studio Realistic Games entered into an agreement to adapt Bar‑X and related brands for use as online slot content.

Leadership roles within the company have remained in the Stergides family. John A. Stergides has been identified as Managing Director, and members of the Stergides family have also held positions within British amusement trade associations.

Licensing and Operations

This operator holds an operating licence issued by the Gambling Commission in Great Britain. According to the public register, it is authorised for both remote and non‑remote business‑to‑business activities, rather than direct consumer gambling operations.

The firm holds Gambling Software (remote and non‑remote) licences. These permissions allow it to design, manufacture, supply, install and adapt gambling software used in regulated gambling services. The remote gambling software permission covers supply for use in online or other remote environments, while the non‑remote permission covers software used in land‑based gambling equipment.

It also holds Gaming Machine Technical (Full) licences for both non‑remote and ancillary remote activities. These licences authorise the company to manufacture, supply, install and adapt gaming machines and associated equipment for use in licensed gambling premises, and to provide technical services related to such equipment. The ancillary remote element permits limited remote technical activities connected with its core non‑remote machine supply.

The Gambling Commission register records these technical and software operating licences as active, with their current configuration in place since 1 January 2009, when the Commission’s licensing framework for such activities came fully into force.

Regulatory History

Publicly available Gambling Commission register entries list the current licences as active. No regulatory enforcement actions, fines, or formal sanctions specific to this licensee are indicated in the sources consulted. If any historic regulatory actions exist, they are not referenced in the material reviewed.